Tonight, after you close, call your own business from your cell phone.

Tonight, after you close, call your own business from your cell phone.

Listen like a stranger would. Does it ring forever? Does the voicemail still give last year's hours, or a name of someone who left? Is the mailbox full?

Most owners haven't heard their own greeting in years. Customers hear it every day, and a lot of them hang up and call the next shop on the list.

Five minutes this week: Record a greeting with your current hours. Say how to reach you or book online. Clear the mailbox. Pick one person who checks messages each morning.

Then call again and make sure it works.

The phone is often a customer's first impression. Make it a good one.

Sentient Partners: your local business and technology partner. sentientpartners.ai